NJ fights deepfakes and fake news with disinformation portal

New Jersey unveiled a new “disinformation portal” last week, hoping to help citizens fend off a torrent of lies and deepfake videos that officials say are increasing “exponentially”.

The website offers tips for spotting misleading information and links to fact-checking resources from the State Department, FBI, and other sources.

The problem has worsened noticeably in recent weeks as authors attempt to promote The Russian invasion of UkraineLaurie Doran, director of the State Office of Homeland Security and Preparedness, said in an interview.

“Disinformation has been around forever. It comes in many forms. Right now we’re in the age of the internet and it’s growing exponentially,” said Doran, whose office runs the njhomelandsecurity.gov/disinformation portal.

Russian President Vladimir Putin appears on a television screen at the stock exchange in Frankfurt, Germany February 25, 2022. Russia is ramping up its sophisticated propaganda machine as its military advances in neighboring Ukraine.  Analysts who monitor propaganda and disinformation say they have seen a surge in online activity linked to the Russian state in recent weeks.

A widely circulated fake video last month showed Ukrainian President Volodymyr Zelenskyy appearing to tell citizens to surrender to Russia. The video even appeared on a major Ukrainian news network that had been hacked.

The tactic is being used by bad actors to incite panic, stoke distrust of government and stoke divisions, the Office of Homeland Security warns. Agencies do not have the means or resources to track or fully dispel the attack on their own. They therefore hope to educate the public on how to separate accurate reports from false or questionable ones.

Corrupted content not only grows rapidly; it’s also getting more sophisticated, Doran said. High level groups and individuals use false information, publications, images and videos to promote national or corporate interests and fuel war, as seen in Ukraine.


Deepfakes are images, videos, or audio recordings that are manipulated to show people they are saying or doing things they didn’t actually say or do. Politicians, celebrities and CEOs have been the targets of such videos, and advances in technology are making them more realistic than ever.

Sometimes the content comes in the form of pranks or entertainment. But it has also been used to extort people and promote a political or military agenda.

Here is how to spot an edited video, according to the state agency:

  • Look for the subject’s unnatural eye movements, facial expressions, body movements, coloring, or posture.
  • Slow down a video to identify if there are any inconsistencies such as poor lip sync or frames that are out of alignment.

Red flags online

People or groups who spread disinformation do so with the intent to deceive, while misinformation refers to media outlets and publications that are shared without knowing that the material is false. Both can cause harm and distort public opinion, Doran said. Misinformation has played a role in COVID-19 crisis and the 2020 elections, she added.

Much of this misleading content comes from China, Russia, and Iran, as well as foreign extremist groups. All are try to take advantage international crises and high-profile incidents to sow discord in the United States, Doran said.

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According to the agency, red flags for social media accounts include:

  • Personal information or username containing numbers, hashtags or emojis
  • A high level of postings (over 100 per day) and messages posted throughout the day and night
  • Using multiple languages ​​or using a default profile picture
  • Track Suspicious Accounts
  • Misspellings, newly created accounts, and links to unknown websites

The agency’s advice to media consumers: Consider the source or creator of the information and ask yourself what their motivations may be. Consumers need to check their own biases and determine if their beliefs affect their view of information. Identify the original sources of a post or story to verify its accuracy.

Can we stop the spiral?

Some people may share fake content because they want to believe what they have seen, often because it supports their own personal biases or views. The state agency is promoting its disinformation findings and tools in hopes that people will think twice before posting or sharing.

Online misinformation is growing "exponentially," warned Laurie Doran, director of the New Jersey Office of Homeland Security and Preparedness

“We can’t control people’s biases or what they want to think,” Doran said. “We can’t force people to search. But we try to provide a resource and advice on how to go and check things out and see if they’re getting the most accurate information. Ultimately , this is a public service to help people who have a question mark or two about the news.”

Endless in sight of the problem, some advocacy groups and lawmakers are working to help people from an early age learn how to find reliable information online and spot what’s wrong.

In New Jersey, state lawmakers are considering a bill that calls K-12 lessons on how to critically evaluate information. A new curriculum would teach students to recognize primary and secondary information and to distinguish between facts, viewpoints and opinions.

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Introduced in January, Bill S-588 was referred to the Senate Education Committee.

Olga Polites, chapter leader for Media Literacy Now, a national organization advocating for the bill, said state social studies standards include media literacy, but the topic is not widely taught due to lack of curriculum and teacher training.

Lessons would reinforce new civic education instruction — mandatory in middle schools since September — that emphasizes the rights and responsibilities of citizens, said Polites, an English teacher at the Lenape Regional School District. The hope, Polites said, is that the skills carry over into adulthood.

“Civic education is endgame, but you won’t have the tools to do it unless you learn these various skills,” Polites said.

Additional resources for spotting fake news and videos:

Freedom Forum Institute – Quick guide to spotting fake news

International Federation of Library Associations and Institutions – How to spot fake news

Norton- How to Spot Deepfake Videos

Hannan Adely is a diversity journalist covering Arab and Muslim communities for NorthJersey.com, where she focuses on social issues, politics, prejudice and civil rights. To get unlimited access to the latest news, please subscribe or activate your digital account today.

E-mail: adely@northjersey.com

Twitter: @adelyreporter

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